{"id":155,"date":"2007-12-19T00:21:00","date_gmt":"2007-12-19T00:21:00","guid":{"rendered":"http:\/\/achat.suisse-blog.ch\/?p=155"},"modified":"2007-12-19T00:21:00","modified_gmt":"2007-12-19T00:21:00","slug":"voyages-sites-comparateurs-prises-mais-doutes-sur-lindependance","status":"publish","type":"post","link":"https:\/\/achat.suisse-blog.ch\/de\/155\/voyages-sites-comparateurs-prises-mais-doutes-sur-lindependance\/","title":{"rendered":"Voyages: sites comparateurs pris\u00e9s, mais doutes sur l&rsquo;ind\u00e9pendance"},"content":{"rendered":"<div id=\"zone_une\">\n<div id=\"header_une\">\n<p>Une grande majorit\u00e9 des internautes ont recours \u00e0 des sites comparateurs d&rsquo;h\u00e9bergement pour pr\u00e9parer leurs <a href=\"\/index.php\/tag\/vacances\">vacances<\/a>, mais ils sont sceptiques quant \u00e0 leur ind\u00e9pendance vis-\u00e0-vis des marques propos\u00e9es, indique une enqu\u00eate publi\u00e9e lundi par le cabinet d&rsquo;\u00e9tudes Raffour Interactif.<\/p>\n<\/p><\/div>\n<\/div>\n<p><!-- bloc liens icones --> <\/p>\n<div class=\"petit\" id=\"zone_article_txt\"><!-- 1ERE_PARTIE --> <\/p>\n<p>42% des internautes partis en long <a href=\"\/index.php\/tag\/s%C3%A9jour\">s\u00e9jour<\/a> en 2007 et ayant pr\u00e9par\u00e9 leurs vacances sur le web utilisent \u00ab\u00a0syst\u00e9matiquement\u00a0\u00bb les <a href=\"\/index.php\/tag\/comparateurs\">comparateurs<\/a> de <a href=\"\/index.php\/tag\/prix\">prix<\/a>, 38% les consultent \u00ab\u00a0de temps en temps\u00a0\u00bb et 8% \u00ab\u00a0rarement\u00a0\u00bb. <\/p>\n<p> <!-- 2EME_PARTIE --> <\/p>\n<p>66% des utilisateurs de ces sites y passent \u00ab\u00a0plus de 15 minutes\u00a0\u00bb pour une r\u00e9servation d&rsquo;h\u00e9bergement de vacances. \u00ab\u00a0Ils s&rsquo;investissent dans la recherche pour \u00eatre s\u00fbrs de r\u00e9ussir leurs vacances\u00a0\u00bb, a comment\u00e9 Guy Raffour, PDG du cabinet. <\/p>\n<p>Mais seulement 37% des <a href=\"\/index.php\/tag\/internautes\">internautes<\/a> se disent convaincus de \u00ab\u00a0l&rsquo;ind\u00e9pendance des comparateurs vis-\u00e0-vis des sites <a href=\"\/index.php\/tag\/marchands\">marchands<\/a> propos\u00e9s\u00a0\u00bb et ils ne sont que 33% \u00e0 se montrer satisfaits de \u00ab\u00a0l&rsquo;exhaustivit\u00e9 des offres propos\u00e9es\u00a0\u00bb. <\/p>\n<p>Si 99% des internautes souhaitent que \u00ab\u00a0les prix affich\u00e9s correspondent au prix r\u00e9el total \u00e0 payer\u00a0\u00bb, seulement 64% consid\u00e8rent que c&rsquo;est actuellement le cas. 70% estiment avoir \u00ab\u00a0acc\u00e8s au meilleur prix\u00a0\u00bb. <\/p>\n<p> <!-- 3EME_PARTIE --> <\/p>\n<p>Les internautes ont critiqu\u00e9 p\u00eale-m\u00eale le \u00ab\u00a0manque de fiabilit\u00e9\u00a0\u00bb des r\u00e9sultats, des \u00ab\u00a0tarifs non d\u00e9taill\u00e9s\u00a0\u00bb ou encore \u00ab\u00a0de mauvaises surprises\u00a0\u00bb en mati\u00e8re de disponibilit\u00e9s et descriptions des lieux de vacances. <\/p>\n<p>L&rsquo;internaute \u00e9tant parti en vacances en 2006 dispose d&rsquo;un revenu moyen mensuel de 2.533 euros, contre 2.039 <a href=\"\/index.php\/tag\/euros\">euros<\/a> pour un vacancier non utilisateur du <a href=\"\/index.php\/tag\/web\">web<\/a>, son niveau d&rsquo;\u00e9tudes sup\u00e9rieures est de 3,7 ann\u00e9es en moyenne (contre 2,6) et son \u00e2ge moyen 38,5 ans (contre 56,1). <\/p>\n<p>L&rsquo;\u00e9tude a \u00e9t\u00e9 effectu\u00e9e en novembre aupr\u00e8s d&rsquo;un sous-\u00e9chantillon repr\u00e9sentatif d&rsquo;un panel de 600 internautes partis en vacances, pour le compte de Location Vacances Express, comparateur sp\u00e9cialis\u00e9 en locations de vacances. <\/p>\n<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>Une grande majorit\u00e9 des internautes ont recours \u00e0 des sites comparateurs d&rsquo;h\u00e9bergement pour pr\u00e9parer leurs vacances, mais ils sont sceptiques quant \u00e0 leur ind\u00e9pendance vis-\u00e0-vis des marques propos\u00e9es, indique une enqu\u00eate publi\u00e9e lundi par le cabinet d&rsquo;\u00e9tudes Raffour Interactif. 42% des internautes partis en long s\u00e9jour en 2007 et ayant pr\u00e9par\u00e9 leurs vacances sur le&#8230;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[34],"tags":[237,238,353,469,574,699,776,794,915,948,952],"class_list":["post-155","post","type-post","status-publish","format-standard","hentry","category-vacances-voyages","tag-comparateur","tag-comparateurs","tag-euros","tag-internautes","tag-marchands","tag-prix","tag-sejour","tag-sites","tag-vacances","tag-voyages","tag-web"],"views":675,"taxonomy_info":{"category":[{"value":34,"label":"Vacances 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